Difference between revisions of "General Statistics (New UI)"

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(Created page with "The '''Statistics''' tool provides statistics on the metrics, filters, and groupings you need.<br/> <br/> frame The report name is required to...")
 
 
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The '''Statistics''' tool provides statistics on the metrics, filters, and groupings you need.<br/>
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The '''Stats''' tool provides statistics on the metrics, filters, and groupings you need.<br/>
 
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[[File:Statistics1.png|centre|frame]]
 
[[File:Statistics1.png|centre|frame]]
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==See also==
 
==See also==
 
[[Create Ad Campaign (New UI)]]<br/>
 
[[Create Ad Campaign (New UI)]]<br/>
[[Create a teaser]]<br/>
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[[Create a Native (New UI)]]<br/>
[[Create Push]]<br/>
+
[[Create a Push (New UI)]]<br/>
[[Creating Popunder]]<br/>
+
[[Create a Popunder (New UI)]]<br/>
[[Create a banner]]<br/>
+
[[Create a Banner (New UI)]]<br/>
[[Site Statistics]]<br/>
+
[[Site Statistics (New UI)]]<br/>
[[Audiences]]<br/>
+
[[Audiences (New UI)]]<br/>
[[Archive]]<br/>
+
[[Archive (New UI)]]<br/>

Latest revision as of 07:13, 8 April 2024

The Stats tool provides statistics on the metrics, filters, and groupings you need.

Statistics1.png

The report name is required to save, send, and export the statistics report you created.
Date - the period of time for which statistics will be shown. You can also select a time zone and compare statistics over time.
The report is formed from filters, metrics and groupings. Filters are used to limit the selection of parameters you need. Groups - to configure the display of report columns (which groups will be selected, such parameters will be visible directly in the report itself). Metrics are needed to display indicators in numbers.

The report is filtered using metrics such as:

  • Time: Hour
  • Traffic: Ad Format, Push Type (push only), Country, Browser, OS, OS Version, Device, Subscription Age (push only), Page Category, MacrosID (find sites), Provider, City, Region, Block Size (banner only), Clickability, Device Type, Browser Language, Connection type.
  • Advertiser: Campaign Payment Model, Campaign (Campaign ID), Advertising Material (Creative ID), Campaign Status, Advertising Material Status, Campaign Group.
  • Promotional material: Image, Title, Text, URL.
  • Conversions: Conversions, Waivers, Pending, CR.
  • Advertiser: CPM, CPC, CTR, CPL, Earned, ROI, EPL, EPC.
  • Finance: Spent.
  • Traffic: Requests, Free Clicks, Screenings, Clicks


Statistics2.png


Report grouping is possible by such metrics as:

  • Time: Hour, Day, Week, Month.
  • Traffic: Ad Format, Push Type (push only), Country, Browser, OS, OS Version, Device, Subscription Age (push only), Page Category, MacrosID (find sites), Provider, City, Region, Block Size (banner only), Clickability, Device Type, Browser Language, Connection type.
  • Advertiser: Campaign Payment Model, Campaign (Campaign ID), Advertising Material (Creative ID), Campaign Status, Advertising Material Status, Campaign Group.
  • Promotional material: Image, Title, Text, URL.


Statistics3.png


The metric is responsible for displaying data such as:

  • Conversions: Conversions, Waivers, Pending, CR.
  • Advertiser: CPM, CPC, CTR, CPL, Earned, ROI, EPL, EPC.
  • Finance: Spent.
  • Traffic: Requests, Free Clicks, Screenings, Clicks


Statistics4.png


The Update button resets the report.

See also

Create Ad Campaign (New UI)
Create a Native (New UI)
Create a Push (New UI)
Create a Popunder (New UI)
Create a Banner (New UI)
Site Statistics (New UI)
Audiences (New UI)
Archive (New UI)