Work with retargeting campaigns

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Campaign Retargeting Management

To set up audience in an advertising campaign, go to the "Campaign Management" interface (Campaigns /Campaigns /Edit) field "Audience". Audiences lists are marked in the "Audience" field, the users from which your ad will be shown.


You can also set the mode of using audiences. Condition (AND) indicates that the user must belong to all specified audiences. The condition (OR) indicates that the user must belong to at least one of the specified audiences.


The rate for the retargeting campaign is the same for all intersections region-category. In order to select only those that use retargeting in the list of campaigns, the "Audience" filter is intended: