Translations:Настройка макросов/1/en — различия между версиями

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To work with campaigns, an important factor is the ability to transmit in the link ads of its id and id of the site on which the material is broadcast, which will allow analyzing the traffic flow and optimizing the advertising campaign. To do this, the system uses macros: <br/>
+
To work with campaigns, an important factor is the ability to transmit in the link ads of its id and id of the site on which the material is broadcast, which will allow analyzing the traffic flow and optimizing the advertising campaign. To do this, the system uses macros: <br />
−
'''[SID]''' - for transmitting the site id (not provided for in the KSA model campaigns); <br/>
+
'''[SID]''' - for transmitting the site id (not provided for in the KSA model campaigns); <br />
−
'''[ID]''' - send the announcement id; <br/>
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'''[ID]''' - send the announcement id; <br />
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'''[CID]''' - send the campaign id; <br/>
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'''[CID]''' - send the campaign id; <br />
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'''[RID]''' - transfer the region id. A detailed description of working with this macro can be found in the article "[[Region_ Macro_Macro_region | Region Macro-Transfer]]" "<br/>
+
'''[RID]''' - transfer the region id. A detailed description of working with this macro can be found in the article "[[Region_ Macro_Macro_region | Region Macro-Transfer]]" "<br />
−
'''[CATID]''' - transfer the site category id. A detailed description of working with this macro can be found in the article [[Transmission of category_ macro_ | Category macro]] <br/>
+
'''[CATID]''' - transfer the site category id. A detailed description of working with this macro can be found in the article [[Transmission of category_ macro_ | Category macro]] <br />
−
'''[TGTXT]''' - transfer the keyword <br/>
+
'''[TGTXT]''' - transfer the keyword <br />
−
'''[CLC]''' - transfer the cost of a click <br/>
+
'''[CLC]''' - transfer the cost of a click <br />
−
'''[CPA]''' - send click id, mainly used in campaigns with the payment model [[Kadam_Smart_Ads | KSA]] to set up conversion notification via [[Postback setting for CPA | postback]] <br/>
+
'''[CPA]''' - send click id, mainly used in campaigns with the payment model [[Kadam_Smart_Ads | KSA]] to set up conversion notification via [[Postback setting for CPA | postback]] <br />
  
  
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=== AD1 ===
 
=== AD1 ===
 
There are 2 ways to send macros:
 
There are 2 ways to send macros:
−
* Pass parameters via utm_content and utm_medium UTM tags: <br/>
+
* Pass parameters via utm_content and utm_medium UTM tags: <br />
−
<code> http <nowiki />: //c.cpa1.ru/...../? utm_content = [SID] & utm_medium = [ID] </code> <br/>
+
<code> http <nowiki />: //c.cpa1.ru/...../? utm_content = [SID] & utm_medium = [ID] </code> <br />
−
* Add parameters at the end of the affiliate link, separating with a colon: <br/>
+
* Add parameters at the end of the affiliate link, separating with a colon: <br />
−
<code> http <nowiki />: //c.cpa1.ru/xxx/[SID]: [ID] </code> <br/>
+
<code> http <nowiki />: //c.cpa1.ru/xxx/[SID]: [ID] </code> <br />
 
The resulting link can be used in your ads.
 
The resulting link can be used in your ads.
 
=== Actionpay ===
 
=== Actionpay ===
−
You should replace '''subaccount''' with identifiers [ID] - [SID] in the affiliate link<br/>
+
You should replace '''subaccount''' with identifiers [ID] - [SID] in the affiliate link<br />
−
The link will look like this: <br/>
+
The link will look like this: <br />
−
<code> http <nowiki />: //n.actionpay.ru/click/xxxxxx/xxxx/xxxx/[ID] - [SID] </code> <br/>
+
<code> http <nowiki />: //n.actionpay.ru/click/xxxxxx/xxxx/xxxx/[ID] - [SID] </code> <br />
 
This link can be used in your ads.
 
This link can be used in your ads.
 
=== Admitad ===
 
=== Admitad ===
−
To send macros you need to use '' 'subid' '': subid = [ID] & subid1 = [SID], the link will look like this: <br/>
+
To send macros you need to use '' 'subid' '': subid = [ID] & subid1 = [SID], the link will look like this: <br />
 
<code> https <nowiki />: //ad.admitad.com/goto/xxx/? subid1 = [CPA] & subid = [SID] & subid2 = [CID] & subid3 = [ID] </code>
 
<code> https <nowiki />: //ad.admitad.com/goto/xxx/? subid1 = [CPA] & subid = [SID] & subid2 = [CID] & subid3 = [ID] </code>
 
=== CITYADS ===
 
=== CITYADS ===
−
You can pass macros by adding such a line to the end of the link? Sa = [SID]: [ID] <br/>
+
You can pass macros by adding such a line to the end of the link? Sa = [SID]: [ID] <br />
−
Those. the link will be: <br/>
+
Those. the link will be: <br />
−
<code> http <nowiki />: //www.cityads.ru/click-xxxxxxxx- xxxxxxxx? sa = [SID]: [ID] </code> <br/>
+
<code> http <nowiki />: //www.cityads.ru/click-xxxxxxxx- xxxxxxxx? sa = [SID]: [ID] </code> <br />
 
This link can be used in your ads.
 
This link can be used in your ads.
 
=== Using macros in UTM tags for Yandex Metrics and Google Analytics. ===
 
=== Using macros in UTM tags for Yandex Metrics and Google Analytics. ===
 
<code> http: <nowiki /> //YOUR_SITE_SITE_Address /? utm_source = kadam & utm_campaign = [CID] & utm_medium = [SID] & utm_content = [ID] </code>
 
<code> http: <nowiki /> //YOUR_SITE_SITE_Address /? utm_source = kadam & utm_campaign = [CID] & utm_medium = [SID] & utm_content = [ID] </code>
 
=== Clickdealer ===
 
=== Clickdealer ===
−
Use the following format for data transfer: <br>
+
Use the following format for data transfer: <br />
 
<code> http: <nowiki /> //YOUR SITE_Address /? s2 = [CPA] & s3 = [CID] & s4 = [SID] & s5 = [ID] </code>
 
<code> http: <nowiki /> //YOUR SITE_Address /? s2 = [CPA] & s3 = [CID] & s4 = [SID] & s5 = [ID] </code>

Текущая версия на 15:25, 11 февраля 2019

Информация о сообщении (править)
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Формулировка сообщения (Настройка макросов)
Для работы с кампаниями важным фактором является возможность передавать в ссылке объявления его id и id площадки на котором материал транслируется, что позволит проанализировать поток трафика и оптимизировать рекламную кампанию. Для этого в системе используются макросы: <br/>
'''[SID]''' - для передачи id площадки (не предусмотрен в кампаниях модели KSA); <br/>
'''[ID]''' -  для передачи id объявления; <br/>
'''[CID]''' - для передачи id кампании; <br/>
'''[RID]''' - для передачи id региона. Подробное описание работы с данным макросом можно найти в статье "[[Передача_макроса_региона|Передача макроса региона]]"<br/>
'''[CATID]''' - для передачи id категории площадки. Подробное описание работы с данным макросом можно найти в статье "[[Передача_макроса_категории|Передача макроса категории]]<br/>
'''[TGTXT]''' - для передачи ключевого слова<br/>
'''[CLC]''' - для передачи стоимости клика<br/>
'''[CPA]''' - для передачи id клика, преимущественно используется в кампаниях с моделью оплаты [[Kadam_Smart_Ads|KSA]] для настройки уведомления о конверсии через [[Настройка postback для СРА|postback]]<br/>
Примеры того, как передавать данные по источникам\объявлениям в популярные CPA сети:
===AD1===
Существует 2 способа передачи макросов:
*Передавать параметры через UTM-метки utm_content и utm_medium: <br/>
<code>http<nowiki/>://c.cpa1.ru/...../?utm_content=[SID]&utm_medium=[ID]</code> <br/>
*Дописать параметры в конце партнерской ссылки, разделяя двоеточием:<br/>
<code>http<nowiki/>://c.cpa1.ru/xxx/[SID]:[ID]</code><br/>
Полученную ссылку можно использовать в своих объявлениях.
===Actionpay===
В партнерской ссылке следует заменить '''subaccount''' на идентификаторы [ID]-[SID] <br/>
Ссылка будет иметь следующий вид:<br/>
<code>http<nowiki/>://n.actionpay.ru/click/xxxxxx/xxxx/xxxx/[ID]-[SID]</code>  <br/>
Такую ссылку Вы можете использовать в своих объявлениях.
===Admitad===
Для передачи макросов необходимо использовать '''subid''': subid=[ID]&subid1=[SID], ссылка будет выглядеть следующим образом:<br/>
<code>https<nowiki/>://ad.admitad.com/goto/xxx/?subid1=[CPA]&subid=[SID]&subid2=[CID]&subid3=[ID]</code> 
===CITYADS===
Вы можете передать макросы, добавив такую строку в конец ссылки ?sa=[SID]:[ID] <br/>
Т.е. ссылка будет иметь вид: <br/>
<code>http<nowiki/>://www.cityads.ru/click-xxxxxxxx- xxxxxxxx?sa=[SID]:[ID]</code>  <br/>
Такую ссылку Вы можете использовать в своих объявлениях.
===Использование макросов в UTM-метках для Яндекс Метрики и Google Analytics.===
<code>http:<nowiki/>//АДРЕС_ВАШЕГО_САЙТА/?utm_source=kadam&utm_campaign=[CID]&utm_medium=[SID]&utm_content=[ID]</code>
===Clickdealer===
Для передачи данных, используется следующий формат:<br>
<code>http:<nowiki/>//АДРЕС_ВАШЕГО_САЙТА/?s2=[CPA]&s3=[CID]&s4=[SID]&s5=[ID]</code>
ПереводTo work with campaigns, an important factor is the ability to transmit in the link ads of its id and id of the site on which the material is broadcast, which will allow analyzing the traffic flow and optimizing the advertising campaign. To do this, the system uses macros: <br />
'''[SID]''' - for transmitting the site id (not provided for in the KSA model campaigns); <br />
'''[ID]''' - send the announcement id; <br />
'''[CID]''' - send the campaign id; <br />
'''[RID]''' - transfer the region id. A detailed description of working with this macro can be found in the article "[[Region_ Macro_Macro_region | Region Macro-Transfer]]" "<br />
'''[CATID]''' - transfer the site category id. A detailed description of working with this macro can be found in the article [[Transmission of category_ macro_ | Category macro]] <br />
'''[TGTXT]''' - transfer the keyword <br />
'''[CLC]''' - transfer the cost of a click <br />
'''[CPA]''' - send click id, mainly used in campaigns with the payment model [[Kadam_Smart_Ads | KSA]] to set up conversion notification via [[Postback setting for CPA | postback]] <br />


Examples of how to transfer data by source /ad to popular CPA networks:
=== AD1 ===
There are 2 ways to send macros:
* Pass parameters via utm_content and utm_medium UTM tags: <br />
<code> http <nowiki />: //c.cpa1.ru/...../? utm_content = [SID] & utm_medium = [ID] </code> <br />
* Add parameters at the end of the affiliate link, separating with a colon: <br />
<code> http <nowiki />: //c.cpa1.ru/xxx/[SID]: [ID] </code> <br />
The resulting link can be used in your ads.
=== Actionpay ===
You should replace '''subaccount''' with identifiers [ID] - [SID] in the affiliate link<br />
The link will look like this: <br />
<code> http <nowiki />: //n.actionpay.ru/click/xxxxxx/xxxx/xxxx/[ID] - [SID] </code> <br />
This link can be used in your ads.
=== Admitad ===
To send macros you need to use '' 'subid' '': subid = [ID] & subid1 = [SID], the link will look like this: <br />
<code> https <nowiki />: //ad.admitad.com/goto/xxx/? subid1 = [CPA] & subid = [SID] & subid2 = [CID] & subid3 = [ID] </code>
=== CITYADS ===
You can pass macros by adding such a line to the end of the link? Sa = [SID]: [ID] <br />
Those. the link will be: <br />
<code> http <nowiki />: //www.cityads.ru/click-xxxxxxxx- xxxxxxxx? sa = [SID]: [ID] </code> <br />
This link can be used in your ads.
=== Using macros in UTM tags for Yandex Metrics and Google Analytics. ===
<code> http: <nowiki /> //YOUR_SITE_SITE_Address /? utm_source = kadam & utm_campaign = [CID] & utm_medium = [SID] & utm_content = [ID] </code>
=== Clickdealer ===
Use the following format for data transfer: <br />
<code> http: <nowiki /> //YOUR SITE_Address /? s2 = [CPA] & s3 = [CID] & s4 = [SID] & s5 = [ID] </code>

To work with campaigns, an important factor is the ability to transmit in the link ads of its id and id of the site on which the material is broadcast, which will allow analyzing the traffic flow and optimizing the advertising campaign. To do this, the system uses macros:
[SID] - for transmitting the site id (not provided for in the KSA model campaigns);
[ID] - send the announcement id;
[CID] - send the campaign id;
[RID] - transfer the region id. A detailed description of working with this macro can be found in the article " Region Macro-Transfer" "
[CATID] - transfer the site category id. A detailed description of working with this macro can be found in the article Category macro
[TGTXT] - transfer the keyword
[CLC] - transfer the cost of a click
[CPA] - send click id, mainly used in campaigns with the payment model KSA to set up conversion notification via postback


Examples of how to transfer data by source /ad to popular CPA networks:

AD1

There are 2 ways to send macros:

  • Pass parameters via utm_content and utm_medium UTM tags:

http : //c.cpa1.ru/...../? utm_content = [SID] & utm_medium = [ID]

  • Add parameters at the end of the affiliate link, separating with a colon:

http : //c.cpa1.ru/xxx/[SID]: [ID]
The resulting link can be used in your ads.

Actionpay

You should replace subaccount with identifiers [ID] - [SID] in the affiliate link
The link will look like this:
http : //n.actionpay.ru/click/xxxxxx/xxxx/xxxx/[ID] - [SID]
This link can be used in your ads.

Admitad

To send macros you need to use 'subid' : subid = [ID] & subid1 = [SID], the link will look like this:
https : //ad.admitad.com/goto/xxx/? subid1 = [CPA] & subid = [SID] & subid2 = [CID] & subid3 = [ID]

CITYADS

You can pass macros by adding such a line to the end of the link? Sa = [SID]: [ID]
Those. the link will be:
http : //www.cityads.ru/click-xxxxxxxx- xxxxxxxx? sa = [SID]: [ID]
This link can be used in your ads.

Using macros in UTM tags for Yandex Metrics and Google Analytics.

http: //YOUR_SITE_SITE_Address /? utm_source = kadam & utm_campaign = [CID] & utm_medium = [SID] & utm_content = [ID]

Clickdealer

Use the following format for data transfer:
http: //YOUR SITE_Address /? s2 = [CPA] & s3 = [CID] & s4 = [SID] & s5 = [ID]

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