Add Clickunder

From Service Manual Kadam.net
Revision as of 12:44, 1 November 2021 by Admin (Talk | contribs) (Categories.)

(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to: navigation, search

Clickunder is an advertising format that allows the advertiser’s site to open up in a new browser window after the user clicks on any area of the page on which ad is located. The advantage of this format is that it is low cost per click. The clickunder campaign is only active when there is more than 500 rubles on the balance sheet. And if the balance is 500 rubles or less, the campaign will not receive any impressions.

To create a Clickunder campaign, go to Campaigns / Campaigns section and click on "+ Create Campaign" button.

Creating an advertising campaign

All fields, marked with an asterisk ( * ) are required.

Name, URL, payment model, format selection.

The difference between creating clickunder campaigns and other formats of advertisement is the payment method. Only CPC and CPA Target models are available for selection. Also, the Clickunder method does not require the addition of advertising materials. It will begin showing immediately after moderation. Clickunder campaign is active only when you have more than 500 rubles in your account. If your balance is 500 rubles or less, the campaign will not receive any impressions. A more detailed description of this campaign setting is as follows:

image 2

Campaign Name

The name with which the campaign will be displayed in the list of advertising campaigns in your account.

Campaign URL

URL of advertised resource.

Check site availability

If the check box is checked, your campaign will be suspended if your domain is unavailable. As soon as the domain becomes available, the campaign will start automatically. You can enter the addresses of 3 of their sites. Each new domain site with a new line.

Site to check

The site that checks for availability with the active checkmark, "Check availability of the site.”

Payment Model

To create a Clickunder campaign, you can select the pay-per-click or CPA Target payment model. The rate for such a payment model is indicated for 1 click. After saving the campaign, it will be impossible to change the payment model.

Ad format.

To create a Clickunder campaign, you need to select the payment model Clickunder. After saving the campaign, you will not be able to change the advertising format.

Geo targeting and ISP.

This setting allows you to specify the regions and mobile operators, the users of which will be shown advertising (image 6)

Геотаргетинг и мобильные операторы


Targeting mobile operators.

Web and wap traffic. Mobile IP Targeting Available for both mobile devices and stationary PCs that use operator modems to access the Internet.

Categories.

Allows you to specify the categories of sites on which advertising will be displayed.
Next to each category is its ID (which is transmitted when using the {page_cat_id} tag, more details about the transfer of tags in the link are described here).

Категории

Sex and age of the target audience.

Campaign will only be displayed to these particular users (image 8).

image 8

Platform Targeting.

Determines which platforms will display ads.

Платформы

Browser Targeting.

Gives you the option to select which browsers you want your ads to be displayed on.
Near each browser shows the potential daily volume of impressions and the average rate (displays data based on the parameters already selected in the campaign, such as: advertising format, categories, browser, platform) (image 10)

image 10

Set black and white sheets.

Black-list.

Allows to block ads on a specific site.

White List.

Promotional materials will be shown only on sites from this list.

You can specify only the site id in the black and white sheets (image 11). Information on how to correctly extract the site ID can be found in the article Macro Setup.

image 11

Black and white list ip.

Blacklist.

Allows to block ad impressions for certain ip. The maximum number of addresses is 10,000. (image 12).

Whitelist

Promotional materials will be shown only for those IP users who will be included in the specified ranges. (image 12).

image 12

Set campaign limits.

A tool that allows you to set limits for the number of campaign impressions and limit sites based on the number of impressions on them (image 13).

image 13

Maximum number of conversions per day - the total number of user transitions that can be made on the promotional materials of the current campaign in one day. The minimum value for the field is 100.

Set the campaign's daily budget - the maximum amount that can be paid per day by the advertiser for actions carried out on the current campaign. The Minimum value for the field is 300.

Total campaign budget - the maximum amount that can be paid by the advertiser for the entire campaign period for targeted user actions. The minimum value for the field is 1000.

Display the ad not more than - This field allows you to specify an amount of impressions you would like to make in a specific amount of time. The maximum value for the second field (time) is 365 days.

Min impressions number on websites This restriction allows you to not display ads on sites where the daily number of impressions is less than the specified number. For KSA campaigns, this restriction applies only in the training mode.

Max impressions number on websites This restriction allows you to not display ads on sites where the daily number of impressions is more than the specified number. For KSA campaigns, this restriction applies only in the training mode.

Time targeting.

Allows to specify the time and days of the week to display ads. For this setting, the server time is taken into account, namely UTC +4 (image 14).

image 14

Advanced Settings.

Создать кампанию

Equal distribution of advertising budget per day - when you install this checkbox, your budget will be evenly distributed among all available sites of the system, regardless of the amount of traffic they generate. This will allow your funds to be used evenly, without the risk of spending too fast on large sites.

After all the necessary settings are made, you must click on "Create campaign" button.

Создать кампанию

See also